Trong chuyên mục giải đề Writing lần này, IPP sẽ gửi đến mọi người bài mẫu IELTS chủ đề Advertising do thầy Nhật Phạm (8.0 Writing) thực hiện. Cùng tham khảo và ghi lại một số từ vựng hay ở cuối bài nhé.
Đề bài Writing Task 2
Đề Writing task 2 ngày 21/8/22: People are surrounded by advertising, which has an increasing effect on our lives. Do you think the positive effects of this outweigh the negative effects?
Dàn bài bài mẫu IELTS chủ đề Advertising
Opinion: positive effects >< negative effects
a. Positives
- People can receive personalized advertisement, which corresponds to their needs → improves the speed of shopping
- People can be informed of things they don’t know they need in their lives → expands the customer base for businesses
b. Negatives
- Informational overload from oversaturation of commercial promotions → distract them from the information they need → reduce people’s productivity
Bài mẫu IELTS chủ đề Advertising
These days, the extensive reach of advertising is hardly escapable, to the point that people may find themselves surrounded by commercial promotions every waking moment. This situation does produce certain positive effects, but from my point of view, they would be overshadowed by undesirable impacts.
The productive points are largely related to business and commerce. The pervasiveness of commercials makes delivering personalized advertisements to potential customers possible, hence expediting their shopping experience. When a person texts their friends about planning a picnic, they might later see their social media feed filled with offers for camping supplies. The campers would, therefore, have an easier time obtaining items needed for their trip. Moreover, the ubiquity of advertisements even informs people of products that they have yet to realize are necessary. While many office workers complain about spine and neck problems from the sedentary lifestyle, some do find a relief for their predicament, after coming across ads about ergonomic chairs or neck pillows, and buying these products. In a way, this is a more significant advantage than the first, for it allows businesses to tap into new customer bases.
However, the fact that advertising is allowed to become widespread does not happen without disadvantages to people’s lives. Informational overload from oversaturation of commercial promotions is a rather understandable result, one which opens the door to negative impacts. When a person browses the Internet for research, the appearance of advertisements could potentially disrupt their flow, or worse, distract them from the information they originally need. Students would be able to attest to this, for many a studying session has been derailed by midway seeing ads and wanting to make purchases. This, in my opinion, hampers productivity greatly, and offsets the possible benefits offered by the ubiquity of advertisements.
The current situation where advertising is pervasive in people’s lives, while not necessarily having as many drawbacks as it does advantages, is hardly desirable, seeing how the benefits are significantly outweighed by the negative impacts. If such a circumstance cannot be effectively alleviated, it would be necessary to come up with measures to lessen the detrimental effects.
Vocabulary Highlight cho bài mẫu IELTS chủ đề Advertising
- Extensive (adj.): rộng rãi
- Escapable (adj.): có thể thoát khỏi
- Undesirable (adj.): không mong muốn
- Pervasive (adj.): lan rộng
- Expedite (v.): làm nhanh chóng
- Camping supplies (n.): đồ cắm trại
- Ubiquity (n.): sự phổ biến
- Sedentary lifestyle (n.): lối sống ít vận động
- Relief (n.): giải pháp
- Predicament (n.): tình trạng khó khăn
- Tap into (v.): tận dụng, khai thác
- Overload (n.): sự quá tải
- Oversaturation (n.): sự bão hoà quá mức
- Disrupt (v.): làm đứt quãng
- Distract (v.): làm sao nhãng
- Attest to (v.): chứng thực điều gì đó
- Hamper (v.): ngăn trở
Trên đây là bài mẫu IELTS chủ đề Advertising trong Writing Task 2.
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